In order to grow from a bijou company to a profitable venture, every business needs customers, this is where the role of promotions come into play. Before the internet era, promotion was easy, but slightly costly. Flyers, banners or ad
Indian perception about advertising is unsatisfactory, mass knows the harsh reality about advertising, especially the late night advertisements, they are interesting, creative, a treat to the eyes due to beautiful celebrities, but lack substance and genuineness.
Everybody knows celebrities are
Most of us consider self-improvement and personality development as the same term with different meaning. When you invest in improving as an individual, the outcomes will surely add more feathers in your cap, but the deeper you get, the gap
What differentiates the great from the good? It is the audacity to keep moving against all odds and transforming every pelted stone into milestones. Rough patch is a blessing in disguise taking off old skin and presenting your best version
While turning my moral science book pages, my eyeballs stuck and zoomed at the chapter “Where there is will, there is a way” glorifying the significance of will power. Various bestsellers are based on enhancing will power, a common topic
Sometimes I wonder why some companies make it big and become money spinner reaching the Everest of success, whereas other competitors struggle to remain in the game. Same industry, same product, same services, still miles away from success.
What is the ultimate goal of life? Achieving a constant state of happiness, but the real scenario is completely vice versa. Happiness is like an ice, which stays for a while and melts, leaving us with anguish, discomfort and pain.
When things, situations fall in our boundary, we celebrate, but when it’s vice versa, we experience pain, disbelief and anguish. Nothing should go wrong with us, our subconscious mind is polluted by highlighting the importance of positivity completely neglecting negativity.
Self-esteem is a perception of your belief and stature. It is about how you feel about yourself in different aspects of life. A person will low self-esteem live for others and easily crumble under pressure. He does miserably
Being a movie buff, I often thought, why the pulse monitor in the ICU shows zigzag lines and once the patient is dead, the lines go straight. It was an intriguing question for me, why life is symbolized with zigzag
We always had a mentor at home to guide us through the course of life. The mentor cap was wore by different individuals, sometimes by our father, mother, uncle, sister, brother, teacher or anyone elder than us in terms of
The reason behind doing any kind of business is generating leads and converting them into sales. Accumulated sales are termed as profit flourishing your business in every sphere. Sale is the lifeline of every business, a sales person is no
The institution of marriage was introduced for social, libidinal, emotional, financial and spiritual growth. Marriage grants the boon of stability, accountability, emotional support, leading peaceful life and ageing gracefully together.
Every relationship has two poles, negative and positive. There are
Confidence is a feeling of certainty backing your repertoire and abilities in handling any given situation effectively. Almost 70% of our decisions are influenced by others, past track record and mass consciousness, making us a mere puppet controlled by the
Business coaching in India
Individuals, entrepreneur and business executive often get confused between business coach and business mentor and end up making wrong choices. It is important to distinguish between coach and mentor to reach the desired solution.